Add a logo or text to a video

What burning something into a video is actually for

Burned-in means the logo or text becomes part of the picture itself — every frame is redrawn with it on top, so no player, platform or download can strip it off again. That permanence is the point. The classic uses: branding a clip with your logo before it goes on your site or socials, so it still advertises you when someone reposts it; a caption that names the speaker, the place or the date for the whole clip; and watermarking your own work before sending a preview to a client, so the draft can circulate without becoming the final deliverable. You can add a text caption, a logo image, or both at once — they share the position you pick and stack neatly if they would otherwise overlap. And because the whole thing runs in your browser, the footage never leaves your device on its way to being branded — relevant when the clip is client work under embargo rather than a holiday video.

Positioning, and making the overlay readable

The Position setting offers the four corners plus Centre. Bottom right is the broadcast convention for logos — viewers expect it there and it stays clear of faces, which sit in the upper two-thirds of most footage. Centre is for one job only: a deliberate watermark across the middle of a preview that nobody should reuse. Text is sized automatically relative to the video's width and drawn on a dark strip, so it stays readable on light and dark footage alike. For logos, a PNG with a transparent background sits far better than a white rectangle — if yours has a solid box around it, run it through /image-transparency first and drop the cleaned version in here.

One caption is not subtitles

The text field here burns one static line into the entire video — it appears at the first frame and stays until the last. That is exactly right for a title, a name or a website address, and exactly wrong for dialogue. If you need lines that appear and disappear in time with speech, use /subtitle-generator instead: it listens to the audio, writes the lines with timestamps, lets you correct them, and then either burns them in properly or exports a subtitle file you can upload alongside the video. Trying to fake subtitles with a permanent caption is the one job this tool will always do badly, so we would rather point you next door than let you find out the slow way.

The free-tier mark, and where this fits in the chain

Free renders carry a small CONVERTBURDA.COM mark of their own in the corner — slightly ironic on a watermarking tool, we know, and a day pass or unlock removes it along with the 1.5-minute / 60 MB free limits. Rendering happens in real time because the browser records the video as it plays, so a two-minute clip takes about two minutes; keep the tab open and visible. And mind the order of operations: overlay and splice while the footage is still video, and leave /video-to-gif for the very end. A GIF squeezes everything down to 256 colours, and small text burned in before that conversion often comes out the other side looking chewed.

How the overlay is applied

The video plays once in real time while every frame is drawn to a canvas with your logo and/or text burned on top, then recorded back into a new video file — that's why rendering takes as long as the video itself. The output is WebM, the format modern browsers can record natively without any licensed codec.